Zoé Guelenne
Project Development Sagora, Weddell partner
Zoé Guelenne supports Sagora on project development and the business support of SMEs, having joined the team more than two years ago. A student at the Université libre de Bruxelles, she chaired the Solvay Sustainability & Business Club. She is a Weddell partner.
Articles by Zoé Guelenne
Editorial content published on the Sagora blog.
Customs tariffs: a theoretical perspective in the face of Trump's policy
Is a trade deficit necessarily a bad sign? What impact for companies?
Eight reasons to train in financial management
Why managers and entrepreneurs should invest in their financial skills.
Why a positive net profit is not always a good sign
The art of reading between the numbers. The most common pitfalls in interpreting results.
Investing for your children's future: savings or funds?
Comparative analysis to make the right wealth decision.
Government bonds: an informed investment?
A look back at the success of the 2023 government bonds and the lessons to be drawn from it.
Does a monkey invest better than you (or than Aunt Agatha)?
According to Burton Malkiel, even experts cannot beat the market consistently, because performance is largely unpredictable and comparable to chance.
A formidable animal, yet too rarely feared: the Black Swan
“Black swans”, popularised by Nassim Nicholas Taleb, are unpredictable events with major consequences, at once fascinating and feared by investors.
The man at the top of the Ponzi pyramid
The Bernard Madoff affair shows that, despite the rules, even financial systems can be manipulated by frauds such as the Ponzi pyramid.
Portfolio management and market volatility
Investment results fluctuate: they make you neither a genius nor an incompetent.
Zoé works through our partner Weddell
Weddell supports SMEs alongside Sagora on financial advisory assignments.
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